About

Dallas’ photography journey started in Easter of the year 2000 when he bought his first proper camera, an entry level Nikon F60 SLR. Through many (many!) rolls of various films he slowly began to understand the picture taking process and before too long he had several Nikon SLR cameras and lenses, including the famed flagship F5 model.

Going Digital

In 2002 he went digital and committed the abominable act of moving across to the Canon platform and “invested” in a Canon D30 Digital SLR, along with some less than choice lenses. For the next few years he explored the photography world digitally (eventually going back to the Nikon platform in 2005), shooting semi-professionally for various clients. He obtained accreditation from the Natal Rugby Union to photograph The Sharks at Kings Park Stadium. He covered most of the home games between 2003-2006. He also gained accreditation from the FIA and covered the three years that the A1GP racing series was hosted in Durban, his photos (including the cover) being published in the Metro Beat magazine run by the city of Durban and distributed to hundreds of thousands of homes.

Going Professional

In 2008 he made the move to being a full time professional photographer and for the first few years he focussed on covering corporate events, with some highlights including major international conferences in Durban, such as ICANN (Internet Corporation for Assigned Names & Numbers), UNIDO (United Nations) and AIMS (international marathon organisation).

Gradually he began to move into more specialised work, such as product photography and his eventual preferred genre of property and architectural photography. One of his most prestigious assignments was to photograph a home in the Hawaan Estate in Umhlanga for the New York Times property magazine. His work has also appeared in local architecture magazines.

These days Dallas’ primary focus is on producing images for the short term letting, interior design and real estate markets in his home town of Durban. He has been joined by his older son Tyler who takes care of all the video production aspects of the business. On a personal level his favourite things to photograph are landscapes and live music performances.

Other Interests

Dallas is a very keen writer and is currently writing a memoir of his time in the SADF in the late 1980’s. He has also written a novel and is in the process of editing and second drafting this work.

In addition to photography and writing he is also a website designer.